12 page booklet+
Part of a custom multi-piece marketing kit
ClientThe Asia Foundation
The Asia Foundation Women’s Empowerment Program approached us with a need to reach out to higher-end donors in a coordinated, inspiring way. While providing strategic consulting on how the Lotus Circle would be positioned and structured, we designed the identity and complete look and feel for the Lotus Circle and crafted brochure and outreach text. We then designed and printed a collection of unique outreach materials, including a custom mini-folder, this informational booklet, a printable mini-letterhead insert for the folder, an updatable welcome newsletter and custom HTML email stationery for updates and invitations.